We Need To Talk.
It's about your marketing and branding again... it's been frightening. We're here to fix gigantic marketing messes.
About TWOGHOSTSAbout Us
Creative Marketing and Brand Growth Consulting Firm
What We DoServices
Marketing Strategy
Do you know how parents always say, "I wish there was a manual on parenting?" That's kind of what our strategies are, except for business growth.
Branding
Unifying your organization behind a single voice, position, slogan, and value proposition is critical to your success. We make this process painless and actually fun.
Creative
Whether your creative needs a complete overhaul or just a bit of an infusion, we got you covered without upsetting your current relationships. We are on a mission to change the world, one idea at a time.
Content
This is not your intern's SEO-packed, boring Wikipedia entry! Your content needs to grab the attention of your target market and hold it. This takes a special blend of sales, marketing, and wordsmithing. We believe a hundred amazing words will change the world for your business, not a hundred mediocre articles.
Website & Martech
The base of your marketing efforts and the epicenter of your marketing effectiveness gauge. We assess, rethink, and offer tactical steps to lift impact of the homebase of your efforts.
Branding, Strategy, Creative+
We also offer: CMO-on-demand/marketing decision services, design, campaign execution, sales strategy, sales enablement via asset production, pitch development, martech stack design, salestech stack design, and website strategy.
Latest PostsBlogs
If you have no idea what (or who) you are aiming for, you won’t even know if you hit them. You can stumble across what are often considered to be respectable conversion rates in the single digits. Different lengths and types of content appeal to different users, and it is important to populate your website and blog with these types of content in order to reach the widest audience possible. Here are the four types of internet users along with the content that appeals to each. Streakers Streak
THE POWER OF 'WHY' (SHOULD YOUR BUYER CHOOSE YOU) COMPELS YOU! “And the enemy is one time I ain't gotta tell you It's right in front of your eyes.” -Mobb Deep, “Hell on Earth” The root of all good marketing, the literal heart of it, is your competitive differentiation. Why on earth would anyone buy from you? It ain’t your friendly customer service, buck-o. Don’t write this off as one of those frilly things that don’t affect your business.  A strong competitive differentiation is the most cri
Every good idea can be turned into a business. False. Good ideas are a dime-a-dozen. Good ideas that solve an existing market problem in a novel, not-easily-replicated way that you can deliver on for 20 points less than it costs you to deliver said solution are businesses. If you miss it all after “good ideas,” you’re in la-la land. If you build it, they will come. False. This ain’t the Field of Dreams and people won’t flock to you even if you have all the qualifiers from number 1 above. Have a